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Importing Your Data

Book of Business Imports

Learn how to prepare and import a carrier book of business, work through imported contacts, continue an existing import, and map carrier-specific fields using the Contacts / Client Accounts & Policies import template.

You can import product records into Swivel using a book of business report from your carrier or institution.

Before importing your file, prepare it carefully using the Contacts / Client Accounts & Policies import template. The quality and completeness of the information in your file affects how much cleanup is needed after the import.

To get started, go to Contacts and select Import. Select Template to download the Contacts / Client Accounts & Policies import template.

After the file is imported, you’ll work through the contacts in the import. For each contact, review the information and choose whether to use an existing contact or create a new contact.

Use Existing Contact is the most common option when the client already has a contact in Swivel. If the client doesn’t already have a contact, select Create New Contact.

If you’ve already started a book of business import and need to continue working through the contacts, go to Reports → Imports Report, select the import, and continue where you left off.

For guide on preparing your file, see Preparing Your Data for Import.

This article also includes mapping guidance for specific carriers.

Start by requesting a book of business report from your carrier or institution.

  • Some carriers allow you to export this report yourself
  • Others require you to request it directly

The report must be in .csv or Excel format.

The report provided by your carrier should include the following fields at a minimum:

  • Product Owner
  • Product Name
  • Product Number
  • Agent of Record

Requesting the following fields from the carrier is strongly recommended to ensure a smooth import and reduce cleanup afterward:

  • Product Issued/Effective Date
  • Product Status
  • Plan Type (Tax Status)

Use the Contacts / Client Accounts & Policies import template to upload your book of business report.

For general instructions on importing a file, mapping fields, and reviewing an import, see Import Instructions.

After the book of business is imported, review the contacts included in the import.

For each contact:

  • Use Existing Contact if the client already has a contact in Swivel. This is the most common option.
  • Create New Contact if the client does not already have a contact in Swivel.

When you use an existing contact, the imported policy or account is associated with that contact.

You don’t need to complete the entire import in one session. If you stop before you’ve worked through all the contacts, you can return to the import later and continue where you left off.

To continue working through a book of business import you’ve already started:

  1. Go to Reports in the left-hand navigation menu.
  2. Select Imports Report.
  3. Select the book of business import you want to continue.
  4. Continue working through the remaining contacts.

For more information about managing imported contacts, including duplicates and errors, see Import Instructions.

Below are examples of common fields in carrier book of business reports and guidance on how to map them to Swivel.

For additional guidance on product taxonomy and how to use Swivel’s pre-configured product catalog as a reference, see Preparing Your Data for Import.

Allianz Life
Carrier File ValueMaps to Swivel FieldInstructions
Policy/ContractProduct NumberDirect copy/paste to template
Insured/AnnuitantInsuredDirect copy/paste to template
ProductProductMatch to a pre-configured product in Swivel or create new
StatusProduct StatusMatch to a pre-configured product status in Swivel or create new
N/AProduct TypeMatch to a pre-configured product type in Swivel (see table below for examples)
N/AProduct LineMatch to a pre-configured product line in Swivel (see table below for examples)
N/AInstitutionAll values = Allianz Life
N/AInstitution TypeAll values = Insurance Carrier
EffectiveProduct Effective DateFormat as MM/DD/YYYY
Tax Plan TypePlan TypeMatch to a pre-configured plan type in Swivel or create new
OwnerFull NameDirect copy/paste to template
ProducerAgent of RecordMatch to an existing Swivel user with the Agent permission role
ProductProduct LineProduct Type
Allianz 222 AnnuityAnnuitiesFixed Index Annuity
Allianz 222+ AnnuityAnnuitiesFixed Index Annuity
Allianz Asset Pro+Life InsuranceIndexed Universal Life
Allianz Asset Pro+ EliteLife InsuranceIndexed Universal Life
Term Life - 20 yrLife InsuranceTerm Life
American Equity

The book of business report is not available in the agent portal. You must contact American Equity directly to request it.

Carrier File ValueMaps to Swivel FieldInstructions
Contract NumberProduct NumberDirect copy/paste to template
Tax QualPlan TypeMatch to a pre-configured plan type in Swivel or create new
Contract OwnerFull NameDirect copy/paste to template
Contract NameProductMatch to a pre-configured product in Swivel or create new
N/AProduct TypeMatch to a pre-configured product type in Swivel or create new (see table below for examples)
N/AProduct LineMatch to a pre-configured product line in Swivel or create new (see table below for examples)
N/AInstitutionAll values = American Equity
N/AInstitution TypeAll values = Insurance Carrier
N/AProduct StatusMatch to a pre-configured product status in Swivel or create new
Issue DateProduct Issued DateFormat as MM/DD/YYYY
N/AAgent of RecordMatch to an existing Swivel user with the Agent permission role

Examples of American Equity Products & Product Attributes

Section titled “Examples of American Equity Products & Product Attributes”
ProductProduct LineProduct Type
AssetShield 10AnnuitiesFixed Index Annuity
AssetShield Bonus 10AnnuitiesFixed Index Annuity
GuaranteeShield 3AnnuitiesSingle Premium Deferred Annuity
GuaranteeShield 5AnnuitiesSingle Premium Deferred Annuity
IncomeShield 10AnnuitiesFixed Index Annuity
IncomeShield Bonus 10AnnuitiesFixed Index Annuity
Aspida
Carrier File ValueMaps to Swivel FieldInstructions
ApplicationProduct NumberDirect copy/paste to template
Owner NameFull NameDirect copy/paste to template
Agent NameAgent of RecordMust be exactly as in Swivel
Product NameProductMatch to a pre-configured product in Swivel or create new
Qualified StatusPlan TypeMatch to a pre-configured plan type in Swivel or create new
Signed StateState of BusinessValid formats include abbreviated or full state name (e.g., KS or Kansas)
Issued DateProduct Issued DateFormat as MM/DD/YYYY
StatusProduct StatusMatch to a pre-configured product status in Swivel or create new
N/AInstitutionAll values = Aspida
N/AInstitution TypeAll values = Insurance Carrier
N/AProduct TypeMatch to a pre-configured product type in Swivel or create new (see table below for examples)
N/AProduct LineMatch to a pre-configured product line in Swivel or create new (see table below for examples)
ProductProduct LineProduct Type
Synergy Choice Bonus 5AnnuitiesFixed Index Annuity
Synergy Choice Bonus 10AnnuitiesFixed Index Annuity
Synergy Choice Max 5AnnuitiesFixed Index Annuity
Synergy Choice Max 10AnnuitiesFixed Index Annuity
Synergy Choice MYGA 3AnnuitiesMulti-Year Guaranteed Annuity
Synergy Choice MYGA 5AnnuitiesMulti-Year Guaranteed Annuity
Charles Schwab
Carrier File ValueMaps to Swivel FieldInstructions
Account or Account NumberProduct NumberDirect copy/paste to template
Account Name 1Full NameDirect copy/paste to template (note: trim trailing spaces if needed)
Account Name 2Full NameIf an Account Name 2 exists (in the case of a joint account), insert a second row, enter Account Name 2 in the Full Name field, and copy/paste the product details
Registration TypeProductMatch to an existing product in Swivel
N/AAgent of RecordMatch to an existing Swivel user with the Agent permission role
N/AInstitutionAll values = Charles Schwab
N/AInstitution TypeAll values = Broker-Dealer/Custodian
N/AProduct LineAll values = Assets Under Management
N/AProduct TypeMatch to a pre-configured product type in Swivel or create new (see table below for examples)
N/APlan TypeMatch to a pre-configured plan type in Swivel or create new (see table below for examples)
N/AProduct StatusMatch to a pre-configured status in Swivel or create new

Examples of Charles Schwab Products & Product Attributes

Section titled “Examples of Charles Schwab Products & Product Attributes”
ProductProduct LineProduct TypePlan Type
IndividualAssets Under ManagementBrokerageNon-Qualified
Contributory IRAAssets Under ManagementRetirementQualified
Inherited IRAAssets Under ManagementRetirementQualified
CustodialAssets Under ManagementCustodialNon-Qualified
Irrevocable Living TrustAssets Under ManagementCustodialNon-Qualified
Education SavingsAssets Under ManagementEducationQualified
Carrier File ValueMaps to Swivel ProductSwivel Product Attributes
ContribContributory IRAProduct Type = Retirement
Plan Type = Qualified
Dsg Ben InIndividualProduct Type = Brokerage
Plan Type = Non-Qualified
IndivIndividualProduct Type = Brokerage
Plan Type = Non-Qualified
Inh IRAInherited IRAProduct Type = Retirement
Plan Type = Qualified
Inh RothInherited Roth IRAProduct Type = Retirement
Plan Type = Qualified
Dsb Ben JtJointProduct Type = Brokerage
Plan Type = Non-Qualified
Jt TenJoint Tenants WROSProduct Type = Brokerage
Plan Type = Non-Qualified
Ten ComJoint Tenants in CommonProduct Type = Brokerage
Plan Type = Non-Qualified
Ltd LiabilityLimited LiabilityProduct Type = Brokerage
Plan Type = Non-Qualified
Liv TrustRevocable Living TrustProduct Type = Custodial
RolloverRollover IRAProduct Type = Retirement
Plan Type = Qualified
Roth ContribRoth Contributory IRAProduct Type = Retirement
Plan Type = Qualified
SepSEP IRAProduct Type = Retirement
Plan Type = Qualified
Simple IraSIMPLE IRAProduct Type = Retirement
Plan Type = Qualified
Fidelity Investments
Carrier File ValueMaps to Swivel FieldInstructions
Account #Product NumberDirect copy/paste to template
Primary Account HolderFull NameDirect copy/paste to template (note: trim trailing spaces if needed)
Reg TypeProductMatch to a pre-configured product in Swivel or create new
Established DateValid options include:
• Product Opened On
• Product Issued Date
• Product Effective Date
Format as MM/DD/YYYY
Institution NameInstitutionAll values = Fidelity Investments
N/AInstitution TypeAll values = Broker-Dealer/Custodian
Primary PhonePrimary Phone NumberDirect copy/paste to template
Primary Email AddressPrimary Email AddressDirect copy/paste to template
Class CodeN/A
N/AAgent of RecordMatch to an existing Swivel user with the Agent permission role
N/AProduct LineMatch to a pre-configured product line in Swivel or create new (see table below for examples)
N/AProduct TypeMatch to a pre-configured product type in Swivel or create new (see table below for examples)
N/APlan TypeMatch to a pre-configured plan type in Swivel or create new (see table below for examples)
N/AProduct StatusMatch to a pre-configured status in Swivel or create new

Examples of Fidelity Investments Products & Product Attributes

Section titled “Examples of Fidelity Investments Products & Product Attributes”
ProductProduct LineProduct TypePlan Type
IndividualAssets Under ManagementBrokerageNon-Qualified
Inherited IRAAssets Under ManagementRetirementQualified
Traditional IRAAssets Under ManagementRetirementQualified
Uniform Transfer to Minors ActAssets Under ManagementCustodialNon-Qualified

Additional Guidance for Fidelity Investments Import Mapping

Section titled “Additional Guidance for Fidelity Investments Import Mapping”
Carrier File ValueMaps to Swivel ProductSwivel Product Attributes
SMPLSIMPLE IRAProduct Type = Retirement
Plan Type = Qualified
CPCorporationProduct Type = Brokerage
Plan Type = Non-Qualified
IIndividualProduct Type = Brokerage
Plan Type = Non-Qualified
TODIIndividual TODProduct Type = Brokerage
Plan Type = Non-Qualified
TODJJoint Tenants WROS TODProduct Type = Brokerage
Plan Type = Non-Qualified
LLCLimited Liability CompanyProduct Type = Brokerage
Plan Type = Non-Qualified
IRRLRollover IRAProduct Type = Retirement
Plan Type = Qualified
ROTHRoth IRAProduct Type = Retirement
Plan Type = Qualified
ISSimplified Employee Pension PlanProduct Type = Retirement
Plan Type = Qualified
IRATraditional IRAProduct Type = Retirement
Plan Type = Qualified
Fidelity & Guaranty
Carrier File ValueMaps to Swivel FieldInstructions
N/AInstitutionAll values = Fidelity & Guaranty
N/AInstitution TypeAll values = Insurance Carrier
Policy NumberProduct NumberDirect copy/paste to template
Policy StatusProduct StatusMatch to a pre-configured status in Swivel or create new
Policy Issued DateProduct Issued DateFormat as MM/DD/YYYY
Policy Effective DateProduct Effective DateFormat as MM/DD/YYYY
N/AProduct TypeMatch to a pre-configured product line in Swivel or create new (see table below for examples)
Product TypeProduct LineMatch to a pre-configured product type in Swivel or create new (see table below for examples)
Product NameProductMatch to a pre-configured product in Swivel or create new
QualifiedPlan TypeMatch to a pre-configured plan type in Swivel or create new
Issued StateState of BusinessValid formats include abbreviated or full state name (e.g., KS or Kansas)
Owner NameFull NameDirect copy/paste to template (note: trim trailing spaces if needed)
Owner DOBBirthdateFormat as MM/DD/YYYY
Joint Owner NameFull NameIf a Joint Owner Name exists (in the case of a joint account), insert a second row, enter Joint Owner Name in the Full Name field, and copy/paste the product details
Annuitant/Insured NameInsuredDirect copy/paste to template (note: trim trailing spaces if needed)
Writing Agent NameAgent of RecordMatch to an existing Swivel user with the Agent permission role

Examples of Fidelity & Guaranty Products & Product Attributes

Section titled “Examples of Fidelity & Guaranty Products & Product Attributes”
ProductProduct LineProduct Type
F&G Power Accumulator 10AnnuitiesFixed Index Annuity
F&G Safe Income AdvantageAnnuitiesFixed Index Annuity
FG AccumulatorPlus 14AnnuitiesFixed Index Annuity
FG Guarantee-Platinum 7AnnuitiesFixed Annuity
OmLife-ChoiceLife InsuranceUniversal Life
National Life Group
Carrier File ValueMaps to Swivel FieldInstructions
N/AInstitutionAll values = National Life Group
N/AInstitution TypeAll values = Insurance Carrier
Policy #Product NumberDirect copy/paste to template
StatusProduct StatusMatch to a pre-configured status in Swivel or create new
Issue DateProduct Issued DateFormat as MM/DD/YYYY
N/AProduct TypeMatch to a pre-configured product line in Swivel or create new (see table below for examples)
TypeProduct LineMatch to a pre-configured product type in Swivel or create new (see table below for examples)
ProductProductMatch to a pre-configured product in Swivel or create new
AgencyN/A
AgentAgent of RecordMatch to an existing Swivel user with the Agent permission role
Agent #N/A
N/APlan TypeMatch to a pre-configured plan type in Swivel or create new
OwnerFull NameDirect copy/paste to template (note: trim trailing spaces if needed)
Insured/AnnuitantInsuredDirect copy/paste to template (note: trim trailing spaces if needed)
Insured/Annuitant AddressN/A
Insured/Annuitant Address Line 1N/A
Insured/Annuitant Address Line 2N/A
Insured/Annuitant CityN/A
Insured/Annuitant StateN/A
Insured/Annuitant ZipcodeN/A
Owner AddressN/A
Owner Address Line 1Primary Address Line1Direct copy/paste to template
Owner Address Line 2Primary Address Line2Direct copy/paste to template
Owner CityPrimary Address CityDirect copy/paste to template
Owner StatePrimary Address StateDirect copy/paste to template
Owner ZipcodePrimary Address ZipcodeDirect copy/paste to template; format as zipcode
Term Conversion EligibleN/A
Term Conversion EndingN/A
End of Level PeriodN/A
Group Bill IdN/A
Owner EmailPrimary Email AddressDirect copy/paste to template
Owner PhonePrimary Phone NumberDirect copy/paste to template
Insured/Annuitant EmailN/A
Insured/Annuitant PhoneN/A
Anticipated Annual PremiumN/A
NB Policy #N/A

Examples of National Life Group Products & Product Attributes

Section titled “Examples of National Life Group Products & Product Attributes”
ProductProduct LineProduct Type
Income Driver 7AnnuitiesFixed Index Annuity
Income Driver 5AnnuitiesFixed Index Annuity
FlexLife NL 2019Life InsuranceIndexed Universal Life
LSW Level Term 30-GLife InsuranceTerm Life
PeakLife NL 2019Life InsuranceIndexed Universal Life
North American
Carrier File ValueMaps to Swivel FieldInstructions
Company CodeInstitutionAll values = North American Company
N/AInstitution TypeAll values = Insurance Carrier
Policy NumberProduct NumberDirect copy/paste to template
Policy StatusProduct StatusMatch to a pre-configured status in Swivel or create new
Policy DateProduct Effective DateFormat as MM/DD/YYYY
N/AProduct LineMatch to a pre-configured product line in Swivel or create new (see table below for examples)
Product TypeProduct TypeMatch to a pre-configured product type in Swivel or create new (see table below for examples)
Product NameProductMatch to a pre-configured product in Swivel or create new
Tax StatusPlan TypeMatch to a pre-configured plan type in Swivel or create new
Policy Account ValueProduct ValueRemove $ and commas
Policy Issue AgeN/AN/A
Policy Issue StateState of BusinessValid formats include abbreviated or full state name (e.g., KS or Kansas)
PolicyOwner1NameFull NameDirect copy/paste to template (note: trim trailing spaces if needed)
PolicyOwner2NameFull NameIf a PolicyOwner2Name exists (in the case of a joint account), insert a second row, enter PolicyOwner2Name in the Full Name field, and copy/paste the product details
Writing Agent CodeN/AN/A
Writing Agent NameAgent of RecordMatch to an existing Swivel user with the Agent permission role
App Signed DateProduct Opened OnFormat to MM/DD/YYYY

Examples of North American Products & Product Attributes

Section titled “Examples of North American Products & Product Attributes”
ProductProduct LineProduct Type
NA IncomeChoice 10AnnuitiesFlexible Premium Deferred Annuity
NA Performance Choice 12AnnuitiesFlexible Premium Deferred Annuity
NA Performance Choice Plus 12AnnuitiesFlexible Premium Deferred Annuity
Custom Guarantee ULLife InsuranceUniversal Life
Builder Plus IUL4Life InsuranceIndexed Universal Life
ADDvantage 10 Yr GuaranteeLife InsuranceTerm Life
Carrier File ValueSwivel ValueEntity Type
TraditionalVariable AnnuityProduct Type
FIAFixed Index AnnuityProduct Type
TermTerm LifeProduct Type
Whole LifeWhole Life InsuranceProduct Type
Mutual FundMutual FundProduct Type
MYGAMulti-Year Guaranteed AnnuityProduct Type
Indexed Universal LifeIndexed Universal LifeProduct Type
Universal LifeUniversal LifeProduct Type
IRATraditional IRAPlan Type